Reece Group Names EIS Designer of Record for US Rollout
Reece Showroom, The Woodlands, Texas
THE WOODLANDS, TEXAS, July 2023 – Reece Group is an Australian-based retailer of high-end kitchen appliances and plumbing fixtures. The company’s first step in plans to expand into and across the United States began with a planned showroom in The Woodlands, Texas. Reece, wanting a US-based supplier for the entire US rollout, approached Elkay Interior Systems to manufacture and install the millwork in the kitchen and bath division of the showroom.
EIS partnered with the brand architect to streamline the drawing sets to provide a smoother build and installation experience for the first initial installation. EIS helped standardize fixture sizes and designed repeatable assemblies that can be used from site to site while maintaining its brand image.
Standardizing assemblies also meant that each display fixture could be sized as needed to accommodate the site footprint and square footage needs of each new location throughout the rollout. Reece is moving forward with EIS as Designer of Record. All future Reece showroom sites – both new stores and remodels – will be completed by EIS.
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